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Where merger value is really made — or lost.

Most M&A transactions are announced with optimistic synergy targets. Most fail to deliver them. The primary reason is almost always cultural and human, not financial or strategic.

Why M&A integration fails

Research by McKinsey and Harvard Business Review consistently finds that 70–90% of M&A transactions fail to create the anticipated value. The financial modelling is usually sound. The strategic rationale usually holds. What breaks down is the integration of two organisations with different cultures, processes, leadership styles and ways of working.

When integration is treated as a project management exercise rather than a change management challenge, key talent leaves, cultural conflict undermines productivity, and the combined entity performs worse than either organisation did independently.

What M&A change management covers

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